Music Video Inspiration : Phillip Phillips - Gone Gone Gone

This music video is similar to Ed Sheeran’s this is because it also includes home footage and images. However this video differs from Photograph this is because it includes changing shots between shots showing Phillip Phillips singing along to the lyrics and then also shots of him and his family.  This video includes images that are from different times this is because it begins with showing a shot of two people kissing and then changes to shots of different time periods. This is clear as the images and videos change in quality. This is effective and it also includes videos and images that are in black and white this is effective because this makes the viewer see images from his family. This again makes the viewer see about his family and his life. The video includes images and videos showing him and his life and then also has jump shots between these and the footage of him singing along to the lyrics. The style of music and the lyrics match well to the visuals this is because there is a folk style to the music and the countryside setting throughout the video. The main lyrics of the video are ‘Gone Gone Gone’ this is in relation to the videos as it consists of changing shots of people leaving and videos of people that could be seen as his ancestors and how they are gone. By having visuals that match the lyrics this makes the video more effective as this like will enable t video to be more enjoyable and has a more defined meaning behind it which is clearly displayed in Phillip Phillips music videos.