Thursday, 3 December 2015

Music video analysis Gone Gone Gone Phillip Phillips - Sophie

Music Analysis of Gone Gone Gone Phillip Phillips

"I wanted the video to feel generational, not just about the present, but the people before us that paved the way," says the director Joseph Toman, It has interspersed shots of Phillips singing with grainy home video footage spanning decades to tell the story of love and family and the human experience. "It's a celebration of life, and hopefully a piece that everyone can find something in to relate to.” Phillip Phillips 

At the start of the music video, there is an old video tape of photos of family’s in a black and white  edit with and old footage edit on it to show the past is as important as the present. Phillip believes that family, friends and love is the most important thing in this world. Throughout the music video there is lots of random shots of different people in their home at different times, showing that memories are important as they will stay with you forever. However there is one girl that the camera always flicks back too suggesting that Phillip will always love her no matter what. He is willing to do anything for his love as in the lyrics he says “when life leaves you high and dry”, “lie, cheat, beg, bribe” and even the last line of the song says “I love you long after you're gone gone gone” This shows his dedication to his love and he will do anything for her, therefore in the music video it always comes back to her. Also he has shots of different couples with different ages to show that he wants his love to be for eternity and be like all the couples he’s filmed.











 Throughout the performance we have Phillip by himself by the side of a lake while the sun is setting getting the haze look from the sun set behind him. He is lip sinking throughout showing the performance element of the music video, also when it comes to the chorus there is him sat in a room with a lot of chairs playing his guitar, showing the indie genre of the song. Also towards the end of the song there is a drum and it links to music visualisation as the lyrics say “Like a drum, baby, don't stop beating” there is a drum kit with someone playing it near the bonfire. However it shows his passion again towards his love as he doesn't stop loving her. When it comes to the chorus again the editing is very quick, having lots of different shots of people in love and kissing of different ages. We are able to tell that the editing is from the past as the detail of the shots are old. 











From the editing, we are able to tell that the director wanted it to be from the camera’s point of view, for example for the boy to filming the girl running, smiling or looking back at the camera








Tuesday, 1 December 2015

Music Video Analysis Lyrics

The Weeknd The Hills





This song is about living in Beverly Hills. The main base of the lyrics are ‘half past five’ this is in reference to Alan Jackson's song ‘Its five o’clock somewhere’. This is in relation to Abel’s continues drug use. This is because Jackson’s song is meaning getting drunk and high no matter what time of day. In the chorus it says ‘when I’m fucked up that’s the real me’ this again referenced his drug use.

This is indicates that he is only him true self when he is on drugs. Try to send me off to rehab this drugs start to feel like its decaf this is constantly in reference to drug use. This is important as it is showing how the drugs are becoming a daily routine and how he is slowly becoming bored of them and how they are not having the desired effect on him any more as his body is adjusting and getting used to them. This song consists of constant references to his drug addiction this I important as he is showing how they have had a negative effect upon his life and how they are not helping him in any way and how they are slowly beginning to have a negative effect on him. This is shown in the music video because it shows him crashing a car and then it blowing up. This shows that he is not himself and he does not seem phased when he does this.

When you find out that the song is about Beverly Hills you soon realize that he whole thing has been filmed while he is walking along the central road. This is shown with the large and expensive houses and the along with the tree lined drive this indicates to the viewer the location that it is designed to portray. The lyrics begin to say ‘the hills have eyes who are you to judge’ this is saying that he is not that much different from the other people in the hills and he believes that he is just another person do the same thing as everyone else. He is implying g the fact that everyone in Beverly Hills has something to hide and they cannot judge him for what his is doing it also indicates the fact that everyone who lives there know everything about everyone hence the lyrics 'the hills have eyes'.


ED Sheeran Thinking Out Loud

 
Ed Sheerans song Thinking Out Loud’s main meaning is how as you get older things will change and some will not always be for the better. At the start of the second verse it says ‘darling I will be loving you ‘til we’re 70’ this is to show how the love will never end and he will always love the person he is with. The main style of the songs to show how love will never grow old and it will always exist and it will always last. In the second verse it says ‘I fall in love with you every single day’ this song has been written to show how the everyday is a blessing to him and he will always love the person he is with. The song is based upon growing old and in the 4th verse it begins with ‘ when my hairs all but gone and my memories fade’ this is showing how as he becomes old and forgets things he will know that he still loves her the same way. Verse 5 begins with ‘your soul could never grow old its evergreen’ this shows that no matter what happens she will last forever and the love is eternal. The main style overall of this music video and lyrics are to show how the love between two people will never end and it is eternal. The lyrics link to the video because of the graceful and smooth style with the dancing in the video this is effective because this creates a link between the two making it more interesting for the viewer to watch.
Rudimental Not Giving In
 
 
Within this song there is a narrative story behind it. in many of rudimental songs the lyrics are used to present a story.in the opening verse it begins with 'Well its time to start the show, lost my heart and lost my soul'. this song is portraying depression and how everyday is a show because people are having to pretend that they are happy when they are not. the main style of the lyrics begin at a slower pace and then begin to speed up I think that this is effective because as the song becomes quicker it is reflected in the positivity of the lyrics.
 
In the shorter third verse it says ' this time im goanna be stronger im not giving in' this is in reflection of how the depression is fading and they are becoming happier and they know that they are 'not giving in' to it. this is effective because it creates a much more positive vibe to the video as it has a deep underlying meaning. the use of meaningful lyrics and a meaningful video is effective because many people are able to relate to it and develop a better understanding of the video and its content meaning.
 
Finally in verse four it says ' waste my time which makes things worse lost in mine my love is cursed' this is used to create the effect that how he of feeling is effecting himself and how he if functioning. I think that this song is overall very effective because of the story behind it think that the use of effective lyrics makes the song different and will appeal and help to motivate all people who have different issues.
 

Music Video Analysis Character


Sia Chandelier

Sia’s music video chandelier has a dark main behind it this is shown through the lyrics and the facial expressions done by the character the young girl that features throughout Sia’s music videos. Her video begins very basically showing the young girl pinned in-between a door way.  this video consists of various different styles of expressions. this is because it will show the expression of happiness and sadness within a few seconds of each other this is effective because this is showing all the different style that are being portrayed within the video.


It then shows her dropping to the floor and then she begins to dance. She seems to be possessed in the slow and eccentric movements. She has minimal facial expressions throughout however it sometimes does close ups showing how her expression changes it shows her with her eyes wide open and she is not specifically focusing on any one pint. the movements within the video are very slow in motion however there are some movements that indicate the style being more fast paced and certain features of the video jolt in a way because of the hand gestures and the very precise movements of her face and body.


The dancing in this video is different it shows a much more eccentric style that consists of very flexible movements that are on some occasions faced tis is shown when she pulls her head up by her own hair. within the video here are specific shots that are used for example wide shots these are used to show the full body and the movements of the girl in the video this is effective because this is showing her from head to toe and what she is doing with her whole body.

There is a lot of use of hand gestures throughout this video they show her sat at a table and on the floor moving her hands to the beat of the music this is done along with wide eyed facial expressions makes her seem as if there is something wrong. the use of hand gestures is important within the video this is because they are used to portray and link with the lyrics to allow the viewer to have a visuals and verbal link between the two


It consists of different shows showing the girl in different areas of the apartment it changes to a show of a corridor and shows her doing an upside down crab like movement. The style of dancing in this video is very different and makes it stand out.  the use of a whole apartment is good because this is allowing there to be various locations used but they are all within one set of rooms. with the shot below the facial expressions play a large feature within this music video because it allows the viewer to understand and interpret them as they wish. this is effective because it can appeal to many different audiences in very different ways.


This makes the video unique and the style stand out from other music video. In the end of the music video it shows her stood in a doorway curtsying and as she does her face changes to a smile. This shows that the happiness within the music video and the facial expressions are all put on. overall this music video creates a much more disturbing feel to it than anything else this is because the gestures and the facial expressions could be seen as sinister and the slow motions also portray this.

Music Video Analysis Costume


Alt J Left Hand Free

In alt J’s music video Left Hand Free the costumes used in the music video help toward the description of the style of video that it is. The swimming costume style to the music video portray a relaxed feel to the video and that it is a party therefore there is a relaxed and mellower feel to it. It then pans to a shot of a man in a suit this is shown after a girl looks up at a helicopter. It shows a man stood holing a gun it then changes to a wider shot showing a girl come down some stars. It shows her in a star and striped swimming costume this gives the viewer the indication that there is same American connection to the video but more specifically the girl walking down the stars. As she comes down the stairs it shows a wider shot of men stood in suits holding guns this give the idea that these men are some form of security. This strong contrast in costume design and style emphasise the difference between he people and the meaning behind the video it’s self. By having a very basic costume style that matches the video style this enables the video to seem like real life and makes it look like something real. This is because all of the people are dressed in a style of clothing that is relevant to the location. This is what emphasises the difference between the people in swim suits and the people in suit.
The wide angled shot within the opening sequence is used as an establishing shot this is to allow the viewer to see what setting the video is in. this is an important shot because this is used to show all of the actors within in the video and what the majority of them are wearing which is mainly swim ware.
  Within the next two shots it shows more than two different men in suits looking over the pool where the majority of the people are. This is used to show how potentially they are there to protect them. This is then established when it shows a shot of a man holding a gun looking over them this is used to make the definite decision within the viewer’s mind that this is what is happening.
 It then changes to a wider shot of the people nearer to the pool. It shows two men and a woman stood up over the edge of the poo with people in it. There are tonal colours that match with the shot and its background. There are colours such as white and light blue used to create a pastel and muted sense this is used to create a larger focus point which is the red umbrella in the background. This is linked to the other man’s shorts that have a red band on them this is important as it gives a connection between the two pieces.

Music Video Analysis Lighting


Hozier Take Me To Church

Hozier’s music video for take me to church is filmed in black and white this gives it a very different effect this is because it makes the lyrics match to the dark style of the music video and the meaning behind it. The lighting in the music video is mainly daylight however by being filmed in black and white this makes the whole thing look much more sinister. This links to the meaning of the video because of its underlying meaning. The lighting is mainly used in the 3.22 second this is because it shows the main being dragged along the grass with the other men. The lighting really becomes effective when the man lights up flare and then the shot changes to show how many men are dragging him. This is effective as it shows how dark the meaning of the video actually is and how sinister the meaning is. Even though the majority of the video seems to be filmed during the day time and it seems to be positive. The balk and white cinematic filming makes you believe that there is a cark meaning behind it. When it shows the different shots of the two men together and then the shots of the men coming from them the filming style and the contrasts changed. When it shows the two men together and happy it has a miler contrast therefore making it seem more positive and happier. However when it changes to the shot of the men coming for them it changes to s deeper constants this makes it seem there is minimal detail in the shot and that they are the darker side to the video opposed to the two men that are together. Changing in lighting is used to show two very different sides to a story.

  Within this video lighting is used to represent the moods within the video. Within the first shot I have used it shows a bright style of lighting to show how it is positive and more up beta this is reflected in the actors and their actions.
  It then quickly changes to a different shot that shows a man looking over at the two men this is shown in a much more negative way this is because it shown with a bold background and a focus on his face. The darker colours within this shot the style of genre within this part of the video.
This shot is well light and has a mild contrast to it thins means that the style is faster paced and this links to the video because the lyrics link well with this as does the melody as it because much faster paced.
Within the next two shots the style of lighting becomes much darker. This is reflected within the story that is being told. I believe that the deeper contrast within these shots is used to create a much more dark style of the video. This is used when the story that is being told is being portrayed in a negative and sad style.
In the final shot when the video it shows the fire and the outlines of the people stood by it. This is used as a backing light as this is the main focus point when the video. This is important because this is showing the end of the video and where the end of the story is. This dark shot is used to shows the sad end to the story that is the music video to this song.

Music Video Analysis Location


Avici The Nights
In Avici’s music video he uses many different locations to show his music video. This is because he has done it in a home video style this is effective as it makes the viewer believe that they are there and are seeing it as it happens. He begins with a shot of his garage as an introduction to his music video. Nit then changes to a shot f him getting in a car this shows that he is going on a journey. It is done in a time laps this shows what is happening at a faster pace. It consists of changing shots that show home footage of him and his family and friends and also shows him traveling. This consist of very different locations shows and also shots of him on holiday and traveling with him family and friends this is important as this helps to build up a music video that consist of very different shots but theyall come back to the one main feature that is family and friends. Has videos of them visiting tourist attractions and going to many different areas of the world. By not having one clearly defined location that is consistent within the music video this is effective because it helps to tell a story of his life this is one using many different methods of filming. This is because some of it is filmed on a camera and then a lot of it seems to be filled on a go pro. This gives the style that they are film git as it happens and it is not stead or planned in any way. This gives a unique aspect to the videos there are very few other artists that have created a style like this one.

the use of various different locations in different setting allow the viewer to see a different aspect iof the video in a different way. by having some of the video set in a city this allows some people relate to different setting allow the video to appeal to a wider audience which means that more people will be able to enjoy it.
  The use of wide shots allow the setting to be established. This means that the viewer is able to see the whole shot and who is in it. This shot above shows the main actor within the video jumping off a cliff. This is used when it says ‘went face to face with all our fears’ this is showing a relation towards the jumping off the high cliff this is enabling the viewer to have another connection with the video.
The uses of shadows and sunsets give the video a special effect that makes it seem complete. The use of this shot showing the three people allow the viewers to make their own assumptions about them and some may see them as friends which enables the viewer s to have something to relate to within the video.
  The next lyrics say ‘light a fire they can’t put out’ this is in relation to the video. This is effective because by creating a visual that matches the lyrics this will enable the video to flow and have a consistent style to it.
The use of a bonfire and firework setting allows the viewer to see how the setting and location of this shot links to friends and family. This is because it shows the fireworks in the background and then the people in the foreground. This enables the viewer to see this shot as a group style photo. 
 
The use of constantly changing shots mean that the setting is not specifically consistent for more than 10 seconds at a time. This is effective because this is showing how they are moving and going forward with time. This is an important feature of the video because this means that the video and its style is developing as the song goes on.

Monday, 9 November 2015

Audition Poster

 
We have chosen to deign an auditions poster to allow us to find people who are happy to be in our music video. By doing this it allows us to get people who are happy to do this video and are good at dancing and acting. this has enabled us to receive a wide range of people who have lots of different skills and are able to contribute to the video. this is good because we are able to chose who has the style that we want to use in the video.